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25 Quotes from Blogging Experts at West Africa Bloggers Conference

Segun Balogun



Most internet expert regard Blogging as a new media which refers to the act of posting content on a blog (a Web log or online journal) or posting comments on someone else’s blog.
Randy Duermyer in one of his article on “Why Blogging is so Popular” states that , Blogging is very popular today because it allows people to interact with each other. Blogging has also become a popular search engine optimization (SEO) tool because search engines like Google and Yahoo know that a blog is frequently updated with content or visitor comments, so their spiders visit blogs frequently looking for new content to include in their index.

However at the just concluded West Africa Bloggers Conference, which was organised by GistMate Communications Limited 15 and 16 of May 2015 actually delivered as promised. The speakers who presented at the event are :

Clara Okoro (MD Brand World Media)
Tomi Ogunlesi – Brand Manager of First Bank Nigeria
Ayo Oyebade (MD Advert Strikers LTD and CEO GistMate Communications LTD)
Alaezi Akpuru (Style Consultant Jumia Nigeria)
Lanre Aina – Google Nigeria (Business Development)
Bayo Adekambi (CMO MTN)

Below  is a list of Top 25 Quotes from Blogging Experts at West Africa Bloggers Conference

1.Building relationships with other fellow bloggers and website owners is the best thing you can do for your online presence.
2.The choice of niche is important because it has a direct impact
3.Almost every Nigerian blogger wants to be like Linda Ikeji, make up your mind to stand out and be YOURSELF… Create YOU
4.The collective reality of a nation is shaped by writers; this is why every nation needs bloggers.” Bayo Adekanbi
5.Everything you write it is exposed to 7 billion people. Bloggers have the future in their hand
6.Connect with your audience through stories people love.-Shafqat Islam
7.Fashion Niche is huge market for bloggers – Alaezi Akpuru
8.Invest in promoting your blog – take it to ur audience – they won’t come to you. Seun Adenuga (JUMIA)
9.To understand customers, you need to understand their culture – Franklin Ozekhome
10.An idea of a Travel Blog has a potential of accumulating more serious and business-minded audience
11.Reduce your bounce rate. Avoid shitty traffic – it’d kill ur blog. It’s not how much, it’s how real. Uyi (SMILE)
12.Shitty traffic will kill your blog if you don’t get careful #wabclagos2015
13.To promote your blog – Create a trend, or at least jump on one. Seun Adenuga (JUMIA)
14.You can’t be all things for all men – Carve a niche for yourself/brand/blog – Tomi Ogunlesi (FBN)
15.Read more and use quality images on your blog – Mr. Bayero Agabi
16.Invest in promoting your blog – take it to your audience – they won’t come to you. Seun Adenuga (JUMIA) #WABCLagos2015
17.Great writers dig, dig and dig until they find gold.
18.You either write something that is worth reading about or do something that is worth writing about. – Benjamin Franklin
19.Be persistent with what you do.The blog as we know it is a dying phenomenon that is gradually giving way to “vlogging”, which is video blogging.You can create videos that can be monetized on Youtube and also used to drive traffic to your blog.

20. A blogger should be guided by these 4 M’s:

Meaning – Give meaning to what you are doing and separate yourself from the crowd.
Management – Think and act like a businessman because Blogging is serious business. Try to create something that would make your visitors come back.
Monetization – You need to know how to monetize your blog and make money from it.
Measurement – Measure your progress (Alexa ranking, positive comments, writing mood and so on)

21. A blogger should know the following:

Brands want to create content
How to Gain Brand exposure
How to Engage & Educate
How to influence purchasing behaviour of their audience
Improve Brand discoverability
Know that there’s a responsibility on you for the nation as regards the content you put online
About 43% of Nigerians access the internet on mostly mobile only, 29% do mobile only, while about 5% use the desktop only. Therefore, the focus for generating content should be on mobile.

22.Go beyond your content sell your methodology , Give your brand a voice outside your digital space – Ozekhome
23. You must stands out for something to make a meaning – Alero ladipo (CMO SMILE NIGERIA)
24.Always think quality over sensalisalism- Tomi Ogunlesi (FBN)

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Social media giants, Facebook urges publishers to leverage creative content for improved revenue

Segun Balogun



Social media giants, Facebook, has called on publishers to leverage on creative content for better revenue generation.

Facebook’s Strategic Media Partnerships Manager for Sub Sahara Africa, Jocelyn Muhutu-Remy, made the call while speaking at a session tagged ‘Art of monetizing good storytelling through the social media’ hosted by The Guardian during the Social Media Week at Victoria Island, Lagos.

Muhutu-Remy urged social media publishers to avoid clustering on already competitive content publishings.

“Propose what is different and unique to you. It is not about the followers you have but the uniqueness of your content. I advise starting by promoting your page using your location to reduce pay.”

Muhutu-Remy cited an example of a publisher on Instagram whose main contents were on natural hair care and maintenance for women and urged social media publishers to follow suit.

She added that brands would only be attracted and convinced to partner and invest in a publisher whose contents is specific and specialized.

Storytelling is about engaging your audience and ensuring they can relate with your content subject,” Mutuhuru-Remy said.

Other speakers at the session moderated by Guardian Life editor, Chidera Muoka, were Instagram publishers, Sisi Yemmie, a food blogger and Comedian Wofai Fada.

Wofai Fada, a comedian, said passion is key for any publisher that wants to thrive in the digital publishing space.

“It comes easy because it’s something I love doing. Passion is necessary to push one further.”

She advised publishers to be consistent and continually renew strategies to communicate with their audience.

Sisi Yemmie, a food blogger, said specialization in Instagram publishing has given her an edge in digital publishing.

She urged other publishers to harness Google analytics tool to examine the interests of their audience, as well as means to grow their platforms.

“Your social media analytics helps you decide what types of contents you should post and what time of the day you should post. You need to be aware of what type of content is to be promoted, but be creative and dynamic too,” Sisi Yemmie said.

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Reports of Unstable Google Search Results

Segun Balogun



SEO expert Barry Schwartz has reported that in his tracking there appears to be some unstableness with the Google search results recently. This would explain why a lot of sites are complaining a bit louder lately about search traffic declines.

“Over the past few days, I’ve been tracking this and it seems like there’s really some unstable search results going on in the Google search results,” Schwartz said. “I’m not sure if it’s an algorithm update or if it’s more of like a penalty affecting a very specific niche or two, or maybe a specific type of tactic, maybe around links, I’m not sure. It seems a little bit more blackhat oriented where the blackhat communities are complaining a little bit more, but I’m not really sure.”

“The algorithm tools that are tracking this stuff really aren’t showing many fluctuations at all, which is interesting,” noted Schwartz. “But there is definitely, within certain types of communities in the SEO industry, a lot of communication going on over the past 3-4 days or so around a bunch of ranking changes for their websites. We’ll keep investigating that but I just wanted to bring that to your attention because it does seem to be somewhat significant for a limited number of segments within our industry.”

source: webpronews

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Firing Games? Do They Have Any Knock-on Effects?



Shooting games have been attracting every person’s attention and nowadays, they are much popular than in the past. Such sort of genre not only adds thrill to the video games nevertheless they likewise have many knock-on effects. Online video games, becoming invented just for fun, provided more than fun and by making use of latest and advanced technology, capturing games have got redefined the gaming experience. With heart-throbbing sound effects and classic graphics, the player gets lost into another globe where at this time there is without question nothing aside from the passion to try and do the objective by taking walks over gone bodies of your enemies and totally wrecked enemy aquaria and planes!

Many of the parents might fault shooting games since they feel that they will do mess up their children and kids learn little or nothing from it. In fact, they will lose the study and turn irresponsible. Naturally , this is undoubtedly true yet provided if kids are out of control and are generally million mls away when their father and mother shout by them. Then, is this a picture taking game that only brings such frustration’ Isn’t that possible that a youngster tuning in to the background music or viewing movie may possibly ignore many of these instructions too’ Meaning to convey that, in terms of obedience, that lies ‘in kid’ certainly not the instrument he is undoubtedly using!

Allow us find out one serious fact that we were uninformed of till it was supplied on public interest! A examine by research on the College or university of Rochester revealed that people who enjoy shooting cum action video gaming for a few hours a daytime over the course of an individual month confirmed improvement all their functioning found in eye scannings by regarding 20 per cent. “Action video game take up alterations the way in which our heads procedure aesthetic information, inches since stated by Daphne Bavelier (professor, The mind and Cognitive Sciences). This individual adds that such games might thrust the human being physical system for some larger restrictions and the head gets sets to that and this kind of learning in that case carry-forward in other pursuits and perhaps everyday activities.

Psychiatrists as well admit that such firing games produce mind forewarning and a gamer starts thinking in numerous techniques. On other phrases, the capability of the human brain to have multidimensionality considerably boosts. Allow us take a look at one straight forward case; at a particular level, a main character from the action game comes and right away gets result and in that case dry. It happens when, twice or even more than that but in that case, the player begins thinking about the weaknesses. The mind starts considering in a multidimensional way and tries to reading among lines; just where will do a topic come in? Who have shoots and where? He thinks two times prior to pressing further more by that level and uses the crosswire or most up-to-date binocular and finds out that butthead and baaanggg!!! End!!! Enjoy the brain’s activity here; this was pondering so common and anything could come right in the manner, but the loss of existence produces mind to job hard and to get a uncovering!!!

All together, taking pictures game perform have many additional benefits but it all depends about the person how they have this and exactly how the employ. You got hydrochloric acid along; now you can invent some great chemical out of it or basically may melt away clothing!

Just for more info examine here

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