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Facebook Launches Nigeria Initiative in its Ambition to Drive Innovation, Skills Development and Economic Impact

Segun Balogun

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Facebook to open its very first Community Hub space on the continent, in addition to a series of long-term impact training programmes for 50,000 Nigerians

LAGOS, Nigeria, November 22, 2017/ — Today, Facebook (www.Facebook.com) announced a new nationwide initiative in Nigeria (http://APO.af/2y13ue) to further cement its commitment and investment in the country, and across the continent. Incorporating a series of high profile partnerships, training programmes and a physical space that will serve as a center for learning and skills development, this set of initiatives is aimed at helping to develop and nurture communities, including small businesses, the tech and start-up ecosystem, youths and creatives.

“In Nigeria, more than 22 million people use Facebook every month and 87% of SMEs say that when they hire, digital skills are more important than where an applicant went to school. This demonstrates that the power of digital skills to aid economic growth and development has never been more important”, commented Ebele Okobi, Facebook Public Policy Director, Africa. “At Facebook, our mission is clear: To give people the power to build community and bring the world closer together. Our investments and commitments announced in Lagos today further reflect our intent to partner with Nigeria’s policy makers and its vibrant tech and entrepreneurial eco-system to create economic opportunity and independence in Nigeria and across Africa.’’

NG_HUB from Facebook

In partnership with CC Hub, Facebook will be opening the doors to its first community Hub space in the heart of Lagos, scheduled to open early next year. ‘NG_HUB from Facebook’ will be a multi-faceted creative space, which will connect and bring together developers, start-ups and the wider community to collaborate, learn and exchange ideas. The NG_HUB will also host a start-up incubator programme, as well as bespoke trainings, guest speakers and a dedicated event space, all aimed at attracting the best talent and driving innovation in Nigeria’s tech ecosystem.

Additionally, across Nigeria, Facebook will be supporting a number of existing tech Hubs to serve the communities outside Lagos. The hubs will function as learning centres for local communities, providing multiple opportunities for training and access.

Commenting on the announcement of NG_HUB in partnership with CC Hub, and Facebook’s further support of local hubs across Nigeria, Emeka Afigbo, Head of Platform Partnerships, Middle East & Africa said “Nigeria is producing a new generation of exciting start-ups that have incredible potential. We understand the important role Facebook plays here in Nigeria with developers and start-ups and are invested in helping these communities build for the next billion. One of our key passions at Facebook is nurturing and helping to develop the tech and start-up community, and I’m excited to announce our partnership with the Nigerian tech hub ecosystem especially the NG_HUB space, here in Lagos.”

Facebook Nigeria Skills Programmes 

Facebook is committed to working with Nigerian small businesses, tech entrepreneurs and the next generation of leaders to better understand and utilise the power of digital tools for economic growth. Launching a series of learning-based programmes facilitated by local training partners, these have been designed to provide skills that lead to employment and to support the growth of small businesses. The goal is to train and support over 50,000 students, small businesses and creative entrepreneurs across the country through a series of scaled digital skills trainings, as well as long-term impact programmes. The training programmes will include:

  • Aspiring Entrepreneurs: Digital (in partnership with the Fate Foundation) – a four-week intensive programme for entrepreneurs across Nigeria. This will be offered throughout the year in Lagos, Abuja, Port Harcourt, Calabar, Ibadan, Kaduna and Enugu
  • Jobs for Youth: Coding for Employment – a training programme to develop Nigeria’s next generation of coders – designed to upskill developers and prepare them for employment
  • Boost your Business – designed for small, medium sized businesses owners, teaching the fundamentals of digital marketing for business growth, with the goal to help business owners better understand their brand, audience and how to best reach and service them online
  • Creative Entrepreneurship Training – specialised training designed specifically for creatives, including photographers, filmmakers, musicians, artists, bloggers and other creative content creators
  • Online Safety + Digital Literacy Training in Schools and Universities – featuring a series of online safety and digital literacy courses for secondary school and university students

Ahead of the programme launch, Facebook undertook a detailed ‘Economic Impact Study’ (http://APO.af/rzdya4) to further understand how communities like small businesses and consumers in Nigeria use the platform, and the effectiveness of social media as a growth tool. Nearly 1 in 2 small businesses on Facebook say they built their business on the platform, and 62% stated they have been able to use Facebook to help find employees for their business, whilst over half (58%) of small businesses on the platform say they have been able to hire more employees’ due to growth since joining Facebook.

Distributed by APO Group on behalf of Facebook.

Media contacts:
Idea Engineers – PR agency for Facebook
Facebook@IdeaEngineers.co.za

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Facebook

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Press Release

Frontier Airlines Expands Partnership With Points To Enhance Travel Redemption Program

Segun Balogun

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Frontier leverages Points Travel services for members to gain access to over 300,000 hotels
TORONTO, Feb. 04, 2019 (GLOBE NEWSWIRE) — the global leader in powering loyalty commerce, today announced that it has expanded its partnership with FRONTIER Miles, the recently reinvented frequent flyer program of low-fare carrier, Frontier Airlines to leverage Points Travel services, the industry leading white label hotel platform for access to over 300,000 hotels at the click of a button.

Through a single integration with Points’ Loyalty Commerce Platform, which powers Points Travel services, FRONTIER Miles members now have the ability to redeem miles when booking on over 300,000 hotels across the globe. This significant program enhancement is following a successful partnership launch this year with Points and Groupon when FRONTIER Miles leveraged Points’ platform to offer Groupon customers the opportunity to earn up to 5 FRONTIER Miles per dollar spent when buying eligible Groupon deals.

“With the introduction of our recently reimagined FRONTIER Miles program, we’re excited to expand our relationship with Points, growing our redemption capabilities to more than 300,000 hotels, and ensuring the redemption of miles is made even easier and more rewarding for our customers,” said Tommy Langhauser, senior manager of loyalty and partnerships, Frontier Airlines. “The addition of mileage redemption for hotels through Points allows us to give our passengers added flexibility in redeeming their FRONTIER Miles for any part of their next vacation and beyond.”

Frontier Airlines first partnered with Points in 2011 to offer a number of Points’ Loyalty Currency Retailing services, including Buy, Gift and Share to enable its members to get more out of their participation. The introduction of Points Travel services and overall closer collaboration with Points will ensure the recently reinvented FRONTIER Miles loyalty program can continue to better engage their members, generate incremental revenue and drive new member acquisition.

“We have been proud partners of Frontier Airlines for many years now, and are thrilled to be able to further expand our relationship,” said Rob MacLean, CEO of Points. “We look forward to leveraging our platform to power new features for Frontier to attract new members, and to deepen loyalty and flexible engagement opportunities with its existing members.”

Points Travel can be quickly integrated into any loyalty program’s web and mobile properties to create a highly-converting, travel eCommerce offering that is program-branded and leverages the capabilities of the Points Loyalty Commerce Platform. The user experience is simple and intuitive, taking members from consideration to purchase in just a few clicks, ultimately rewarding members with thousands of points or miles as well as being able to redeem points for bookings at thousands of hotels and car rental companies around the world.

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Press Release

Facebook partners with more than 20 African NGOs for Safer Internet Day 2019

Segun Balogun

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Facebook partners with more than 20 African NGOs for Safer Internet Day 2019

The campaign covers most of sub-Saharan Africa
JOHANNESBURG, South Africa, February 4, 2019/ — In line with its commitment to building a safer online world for all, Facebook (Facebook.com) is supporting Safer Internet Day (5 February) with a campaign spanning 15-plus African countries. Aligning with the Safer Internet Day call to action – “Together for a better internet” – by joining hands with more than 20 non-profit organizations and government agencies, the campaign aims to raise awareness about Internet safety and security concerns such as cyberbullying and cyber-crime.

Facebook partners with more than 20 African NGOs for Safer Internet Day 2019

Facebook is supporting the Safer Internet Day by:

Sponsoring the printing of online safety awareness booklets.
Facilitating training sessions.
Creating a family-friendly animation to help raise awareness of the Facebook Safety Centre (https://www.Facebook.com/safety)

“We know that safety is a shared conversation, which is why we are excited to be working with so many stakeholders around the continent to make the Internet a better place,” says Sherry Dzinoreva, Public Policy Programs Lead at Facebook Africa. “Together, with Safer Internet Day as a platform, we can address emerging online concerns, so that people and especially children and the youth, can get the most from their Internet experience.”

The campaign covers most of sub Saharan Africa, including Benin, Cameroon, the Central African Republic, Côte d’Ivoire, the Democratic Republic of Congo, Ghana, Kenya, Malawi, Mauritius, Nigeria, Senegal, South Africa, Tanzania, Uganda, Zambia and Zimbabwe.

Facebook’s highlights for the week of Safer Internet Day include:

South Africa
Facebook is partnering with The Film and Publication Board (FPB), Media Monitoring Africa (MMA), Google, Department of Telecommunications and Postal Services (DTPS) to launch the Web Rangers Programme 2019. Facebook is also supporting this effort with educational content. Facebook’s Emilar Gandhi will participate in panel sessions to talk about how Facebook strives to keep its community safe.

“Together for a Better Internet is a call to action for every government agency, private company, civil society organisation and citizen of South Africa. A force for good, the digital world also holds some dangers. But these dangers are all created. In and of itself the internet can only cause harm if it is used expressly for that purpose. We all need to respect the rights of others on the internet, as much as we expect our rights to be respected,” says Film and Publication Board spokesperson, Lynette Kamineth.

Kenya
Facebook is supporting Watoto Watch’s Safer Internet Day event for students at Ngunyumu Primary School in Nairobi. The event is the launchpad for the “A Million Campaign”, which seeks to raise awareness about online safety among schoolchildren. Facebook is providing ad credits and safety booklets for the event.

“The Internet enables us to connect with friends and family, access a wealth of knowledge and information, and express our thoughts and creativity,” , says Lillian Kariuki, Executive Director at Watoto Watch. “Along with these positives, children also need to understand how they can manage online risks as they make use of the Internet’s resources. Our aim, with the help of Facebook, is to equip children with this knowledge.”

Nigeria
Paradigm Initiative Nigeria is running workshops on safer internet use as part of its LIFE program in Kano, Lagos and Aba. Facebook’s Safe Online trainers will run two-hour workshops in both PIN’s LIFE Centers and at schools in Kano and Lagos for this initiative.

“Working with Facebook on online safety aligns with our focus on driving digital inclusion and educating the youth about their digital rights,” Tope Ogundipe, Director of Programs at Paradigm Initiative Nigeria “This programme promises to equip the children who participate with skills and knowledge that will enable them to make confident use of the Internet in their day to day lives.”

 

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Press Release

Retail Pro International Adds Reseller in Mexico, Increasing Specialty Retail Access to Unified Retail Pro POS

Segun Balogun

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Retail Pro International deepens investment in Mexico specialty retail with addition of another reseller partnership, POS Latinoamericana.

Folsom, CA, Jan. 04, 2019 (GLOBE NEWSWIRE) — Retail Pro International, developer of global, flexible Retail Pro POS platform, announces deeper investment in Mexico retail by expanding their existing local reseller channel in partnership with Naucalpan-based IT company, POS Latinoamericana.

Specialty retailers will benefit most from this partnership, gaining greater access to software that top retailers like Samsonite, Puma, Oakley, Adidas, Diesel and Under Armour use to centrally manage in-store and ecommerce retail – Retail Pro.

Current efforts for Retail Pro International include a focus on helping retailers unify data and operations in Retail Pro, a platform store-management software. Unified data gives end-to-end visibility, helping retailers accomplish the following:

Uncover areas for performance improvement
Improve replenishment across channels
Increase efficiency in store operations

Retail Pro International CEO, Kerry Lemos, comments, “Mexico has sophisticated retailers, with high demand for modern POS technology that helps maximize ROI with better data-driven store management. We are pleased to meet that need with the introduction of more Retail Pro resellers to serve this market.”

Retail Pro International VP of Channel Sales for Latin America, Shaff Kassam, adds, “Retailers are equipped to make the most of their Retail Pro software through our Retail Pro Business Partners. Our partners offer local IT support and training for retailers’ IT teams and provide technical expertise and consulting for tailoring Retail Pro software to a retailers’ needs and regional requirements.”

The developer currently supports 54,000+ retailers in 130+ countries via Business Partner services. The availability of this local support in regions worldwide gives retailers advantage when expanding to new markets in the global economy.

POS Latinoamericana CEO Hector Jaramillo comments, “We look forward to helping Mexico retailers improve productivity and competitiveness with Retail Pro software. Because the technology is localized for Mexico and is easily customized for a retailer’s specific business operations, we believe retailers will be better positioned to respond quickly to industry change and increase profitability.”

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