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BlackBerry Blasts Blackphone As “Consumer Grade Privacy That’s Inadequate for Businesses”

Segun Balogun




I was wondering how long this would take. There were many comparisons made between the Blackphone and BlackBerrys when the Blackphone was first announced as a secure smartphone for would be secret spies who value privacy. We have not heard much about the device since its launch and it does not seem like businesses are biting but still BlackBerry decided to put the upstart in its place. They decided to list out the pedegree that differentiates BlackBerry from the Blackphone for businesses since it is targeting a consumer security market with consumer technologies.

Here is what they had to say:

  •     ” Consumer Targeted
  •     As this review points out, the Blackphone was designed chiefly for consumers. The product’s target market sweet spot appears to be individuals — not necessarily affiliated with an enterprise — requiring eavesdrop-proof communications. The Blackphone appears to be designed to operate outside the realm of IT oversight.
  •     It’s currently unclear if the Blackphone will support the logging and archiving of business communications conducted on the smartphone, an unacceptable condition for regulated organizations, such as financial services and healthcare firms.
  • .
  • Blackphone’s go-it-alone approach to security contrasts dramatically with BlackBerry’s end-to-end enterprise mobility management (EMM) solution. The BlackBerry Enterprise Service 10 (BES10) platform provides IT with a single console for managing corporate-issued or personal BlackBerry, iOS and Android devices. BBM Protected also enables CIOs to rest assured that their workers are messaging each other securely and privately. By infusing security and control within every segment – device, EMM server and network – of the end-to-end digital journey, BlackBerry has attracted the business of some of the most security conscious and highly regulated organizations in the world.
  • Productivity Trade-offs
  • The maker of Blackphone proudly proclaims its laser-like focus on privacy. This from their website:
  • “In a world where devices and apps increasingly offer features only in return for users’ personal or sensitive information, the pent-up demand for Blackphone shows there is strong, international demand for our brand’s devices and services that stand apart by placing privacy before all else.”
  • BlackBerry’s similar preoccupation with  protecting user privacy is apparent through features like BlackBerry Balance andBlackBerry Guardian. BlackBerry Balance comes standard on all BlackBerry 10 devices and automatically separates personal data and applications from enterprise data, giving users the best BYOD experience on the market. We pioneered the concept of giving users the ability to control mobile application permissions and combined the BlackBerry Guardian vetting tools with Trend Micro’s expertise to protect users from malicious applications.
  • We also recognize that worker productivity and end-user satisfaction are just as important as privacy and security. Enterprise-grade mobile security must provide ironclad protection of behind-the-server data without impeding employee productivity or negatively impacting usability. When it comes to fully realizing the benefits of enterprise mobility, a hierarchical approach to privacy, productivity and usability just doesn’t work.
  • Enterprise Grade Security
  • Everybody should be confident that their electronic communications are kept private and their mobile devices safe from siphoning by malicious hackers. For individuals, a costly Blackphone may fall short of delivering the desired peace of mind.
  • For enterprises, security that stops at the device isn’t secure enough. When it comes to enterprise security – in a Pre- or Post-Snowden environment – the protection offered by BlackBerry’s end-to-end EMM solution makes the most attractive features of the Blackphone superfluous.

Honestly, I’ve been waiting to see if BlackBerry would even bother with discussing Blackphone anywhere so I’m glad to see they finally did. On top of that, it’s nice to see they didn’t go on an all out attack either, because really a lot of BlackBerry’s values when it comes to security and privacy are notably shared by Blackphone. It’s even mentioned in the post that ‘BlackBerry welcomes the attention the Blackphone brings to secure communications and digital privacy.’ Its just that BlackBerry and Blackphone are on two different playing fields right now and BlackBerry has been proven

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